Honasa Consumer Limited

Company Profile
Company Name Honasa Consumer Limited
Open Date 31-10-2023
Close Date 02-11-2023
Exchange BSE, NSE
Lot Size 46 Shares
Issue Price ₹308 to ₹324 per share
Issue Size 5,30,98,811 Equity Shares
Application Amount Min. Inv. - ₹ 14,904 (46 shares) Max. Inv. – ₹ 1,93,752 (598 shares)
Recommendation Avoid

Honasa Consumer Limited was originally incorporated in the year 2016 and has its registered office in New Delhi. The company is the largest digital-first beauty and personal care “BPC” company in India.
The company have added five new brands to its portfolio namely, The Derma Co, Aqualogica, Ayuga, BBlunt and Dr. Sheth’s and have built a ‘House of Brands’ architecture. The portfolio of brands includes baby care, hair care, face care, body care, colour cosmetics and fragrances segments. As of 30th June 2023, the Company had 993 employees on its payroll.

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Summary of Financials (All financials in Lakh)

For the Period Ended Mar-21 Mar-22 Mar-23
Total Assets 30,263 1,03,501 96,641
Net Assets -1,76,514 70,562 60,590
Total Borrowings 1,95,399 358 360
Total Revenue 47,210 96,434 1,51,526
Profit After Tax -1,33,221 1,444 -1,173

Tentative Timeline

Opening Date 31/10/2023
Closing Date 02-11-2023
Basis of Allotment 07-11-2023
Initiation of Refunds 08-11-2023
Credit of Shares to Demat 09-11-2023
Listing Date 10-11-2023

Objects of the Issue

Advertisement expenses towards enhancing awareness and visibility
Capital Expenditure.
Investment in the company’s Subsidiary
General Corporate Purposes and Inorganic Accquisition.

Contact Information

Registered Office Honasa Consumer Limited Unit No. 404, 4th Floor, City Centre, Plot No. 05, Sector - 12, Dwarka – South West Delhi,-110 075
Phone +91 124 4071960
Email compliance@mamaearth.in
Website http://www.honasa.in/

Registrar Details

Name Kfin Technologies Limited
Phone 04067162222, 04079611000
Email hcl.ipo@kfintech.com
Website https://kosmic.kfintech.com/ipostatus/

IPO Reservation

Anchor Investor Shares Offered 23,617,228 (44.97%)
QIB Shares Offered 15,744,820 (29.98%)
NII (HNI) Shares Offered 7,872,409 (14.99%)
bNII > ₹10L 5,248,272 (9.99%)
sNII < ₹10L 2,624,137 (5.00%)
Retail Shares Offered 5,248,272 (9.99%)
Employee Shares Offered 34,013 (0.06%)
Total Shares Offered 52,516,742 (100%)

Shareholding Pattern

Share Holding Pre Issue (Promoters) 37.41%
Share Holding Post Issue (Promoters) 35.34%

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